Food & Power
Brand Identity • Site Design & Development
For their 5th anniversary, Food & Power NGO requested a bold rebrand and site redesign. They provide original reporting, resources, and research on economic concentrations of power in our food systems.
We identified a need for a bold logo mark and color scheme to complement their work and messaging. The final typographic choice fuses the organization’s initials to form a carved-out F with recessed P. This icon mark creates perspective, literally and figuratively.
The final site design showcases their latest research along with general education about the state of concentration in agriculture and food systems.





