Maku Brand & Site
Site Design • Brand Identity • Art Direction
Through market research and collaboration, I helped Maku shape a unique wellness brand softened for a female, mid-age to senior audience. The result is an educational CBD brand and site with improved conversion-rates and retention for their monthly subscription service.
The site, brand guidelines and content strategy applied across channels are meant to continually educate on best-practices and benefits of routine CBD as a natural-wellness solution.
